Pick up the vibe of your local business community

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Vibe Survey by NDP is a tool used to understand the views of your local business community. It provides insight into business owners’ aspirations, barriers to growth and confidence levels.

The results of the Vibe Survey are useful for economic development, tourism, investment attraction, employment and training, and other strategic planning needs.


1. Client Needs

We first seek to understand the information needs of the client. What do they want to know? Who would they like us to talk to?

2. Market Analysis

We undertake statistical and policy analysis, interview key stakeholders, and survey the local business community to identify key issues.

3. Reporting

This information is collated and presented to the client with recommendations on how to unlock further business and employment growth.



Vibe Survey is well suited for local government, chambers of commerce, education and training providers, government agencies and economic development associations.

Typically, we work with economic developers, town planners, tourism officers, marketing managers or corporate planners.


“The Vibe Survey was a useful way to gauge the accuracy of our understanding of business sentiment before undertaking broader strategic planning. Nathan’s hands on experience in economic development within local government along with his down to earth, flexible nature meant he was able to flex the survey to meet our specific needs and make business owners feel comfortable with sharing insight.”

Craig Sinclair

Economic Development Manager
Temora Shire Council

“Council saw NDP’s Vibe Survey as an effective way to gain immediate and impartial data from local businesses with regards to performance and the impacts of external factors, along with their sentiment towards this and doing business locally.  Nathan has a strong understanding of economic development within local government, was great to work with, responsive to our needs and engaged well with our business people.  We look forward to working with him again.”

Kelly Hendry

Destination Development Manager
Parkes Shire Council

“Narrandera Shire Council needed a relatively quick and easy but comprehensive survey to monitor the impact of Covid 19 on the local business community and Nathan at NDP was able to offer a prompt and affordable solution, clearly communicated and efficiently implemented with very helpful outcomes.”

Peter Dale

Economic Development Manager
Narrandera Shire Council


0421 328 184

PO Box 1084 Dundas NSW 2117

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